If you want your significant other, family member or anyone to be blown away, you’ll want to stop by West and Company.

we make memories, celebrate milestones and provide for wow moments.

Over 35 years ago, a dream was born. A dream to design, craft and create fine jewelry. A dream to become a nationally recognized jewelry designer. A dream to make your dreams come true.

Now, West and Company Diamonds does just that. We take your ideas and create one of a kind jewelry from scratch.

West and Company offers an attention to detail unprecedented in the jewelry industry that was recently recognized by the Independent Jewelers Association. (2017 Design of the Year)

Starting with an idea of what you want created, David uses a sophisticated CAD computer drawing system to create 3D models of the jewelry he’s creating. Once approved by the customer, he begins creating the one of a kind piece. A mold is made, the metal is injected, cooled and then the hand craftsmanship begins. As David always says “I don’t cut corners to save a few bucks… It’s done right or it’s not worth doing. I believe in being honest and straightforward.

For 20 years Dave West and his wife Jody have dreamed of moving to Auburn, NY, finally, on 2015, they were finally able to make that dream come true!

why we love auburn

For the last 20+ years we have been traveling to Owasco Lake on a summer weekend to relax and unwind a bit – to enjoy the kind of peace I find sitting on the end of a dock, with your feet in water, watching the sun set. I’ve had some of my best creative moments on those afternoons. On the drive home to Rochester the conversation has always been the same – someday.

A couple of years ago, heading out of town one afternoon, we noticed changes starting to happen in downtown Auburn – buildings being renovated, people strolling down Genesee St. or enjoying dinner outside on the sidewalk and we started to think maybe someday is now. Jody and I are getting to that age where you really start to think about where you would really like to be for the second half of your career.

Like any good family business owners, we did our due diligence and the more time we spent researching the market, meeting with people, and exploring the possibilities, the more we learned and appreciated what a great place Auburn is to live and work.

Rochester has been good to us. I founded and grew 2 successful businesses in Rochester. It was a big decision to make but now that we are here in Auburn I am glad we made the move.

In the course of my career I have traveled (and still do) to many places, and in this digital world we could live just about anywhere – but no place has the same combination of friendly, welcoming people, natural beauty and overall quality of life that is right here in the Finger Lakes.

That is why we chose Auburn, NY for West & Co.! My wife Jody and I love Auburn and decided it was time to make it our home!

Great People. Amazing Jewelry. customer satisfaction.

Our Designer

Dave West

I’m David West Nytch, owner of West & Co. Jewelers.

I am a nationally recognized, DeBeers Diamonds Today Award Winning Jewelry Designer, Master Goldsmith, Gemologist and a Certified Gemologist Appraiser. I have been in this business for over 35 years starting out part time polishing and sizing rings in the back room of a Rochester jewelry store.

I earned a Bachelor of Fine Arts degree in Jewelry Design and Metalsmithing from the Rochester Institute of Technology’s School for the American Crafts as well as attending the Rhode Island School of Design. I also have my Gemology Degree from the Gemological Institute of America and hold my certifications as a Registered Jeweler, Certified Gemologist and Certified Gemologist Appraiser with the American Gem Society.

In 1982, as a junior at RIT, I started my first company with a close friend from school – Richards and West. Today the firm is a highly regarded jewelry manufacturer providing services to designers, retailers, and major brands. However, my heart has always been at its best working with individuals, crafting for them something uniquely theirs for the milestones in their lives.

With that in mind, my wife Jody and I opened our current company West & Co. in 1991 in Webster, NY. Although we have always carried a diverse selection of jewelry in all price ranges our specialty has always been doing what I love best: crafting one-of-a-kind custom jewelry.


The love of jewelry, diamonds, gemstones, platinum, gold, and silver has shaped my whole life. Nothing gives me more joy than creating unique pieces of jewelry for people’s most special moments. I could not and would not do anything else.

Get In touch

Leave us a message

10 Genesee St, Auburn, NY 13021